Insightful Head of Customer Success, Jack Zimnavoda, recently sat down with the hosts of the Selling the Cloud Podcast, Mark Petruzzi and KK Anderson. Jack shared the strategy his team uses to support Insightful’s 5,000+ clients, which he has honed over 15 years in Customer Success.

What You’ll Learn in this Podcast:

  • Customer Success as a Revenue Driver: Jack explains how to reframe CS from a cost center to a growth engine—through structure, ownership, and incentives.
  • Avoiding Channel Conflict: Learn how clearly defined swim lanes, compensation clarity, and collaboration between CS and Sales create harmony and momentum.
  • Building a Scalable CS Model: From white-glove enterprise accounts to hybrid-touch models, Jack outlines how to maintain personalized value delivery at scale.
  • Metrics That Matter: Understand the importance of net retention, lifetime value, and how CS teams can build pipelines and forecast revenue just like Sales.
  • Insightful’s Best-in-Class Approach to CS: The strategies and actions Jack and his team use to provide industry-leading service to Insightful’s 5,000+ clients.


Plus, much more…

Click below to tune in:

About Jack Zimnavoda


Jack is Head of Customer Success at Insightful, where he leads a global team focused on retention, adoption, and expansion. With over a decade of experience in B2B SaaS, Jack has helped transform CS into a proactive, commercial function that partners across the go-to-market org to drive real business outcomes.

About the Selling the Cloud Podcast


Selling the Cloud delves into the stories of C-suite veterans in Sales, Marketing, Customer Success, and RevOps, revealing the secrets behind building successful SaaS empires.

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